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    22 Reasons To Come to the B.Creatives Christmas Popup on 9th December

    We’ve partnered with a team of quality independent brands to create a day of feel-good shopping in the heart of London’s East End. It’s an all-day event that’s warm, cosy and fun, with curated gift options they’ll actually love. So come and indulge in complementary treats on us, festive music, workshops and craftmaking, hot drinks and cakes…oh and a bit of Christmas shopping!

    Whether it’s stocking fillers or more substantial presents you’re after, come find gifts for young and old, ladies and gents, and treat yourself too to lovely stationery, books, modern art and prints, natural skincare, haircare and cosmetics, handcrafted jewellery, fashion and accessories – all made with love from the B. Creatives.

    All the brands’ founders will be there to help you make the right choices, especially if you need advice on skincare, haircare and cosmetics – and all the brands are ethically made and tested. There’ll be demonstrations and workshops for Christmas cooking, kids’ crafting and headwrap styles. Here are the 22 reasons why you should not miss it:

    1. Jim + Henry’s Paraben-free vegan lab-tested hair products for babies, kids and adults, made from only EIGHT natural ingredients


    2. Love Rems luscious natural, vegan, chemical-free luxury skincare for sensitive skin and all skin types, with demonstrations by the founderLove Rems IMG_20171023_102533_484

    3. Real B Cosmetics offer makeup tips and indulgence with PETA-approved glamourous cosmetics that look and feel goodReal B IMG_0175

    4. The Study Room London’s range of super-sleek stationery and productivity products make great gifts for him

    Pen Uno - The Study Room London (2)


    5. Vitae London’s timeless high quality timepieces won’t break your bank, and for every watch sold, a child’s education is sponsored in disadvantaged communities in Africavitae 5

    6. Sapelle’s range of gift items, including men’ accessories gives you stocking filler options that look great and are uniqueNomi Cufflinks 2

    7. House of Loulee’s large range of funky kids’ clothes and toys that will definitely put a smile on their faces on Christmas morning

    House of Loulee IMG_9621_x_grande

    8. Wildsuga is inspired by indigenous life, the sacred ancient, geometrical patterns,  foliage and spirit life and this comes through in everything they make

    Wildsuga baby booties 5

    9. Bonita Ivie Prints gives much-loved classic African prints and popular sayings a new life with their stationery and gift line

    Bonita Ivie 20265041_250837605430611_4541828737554418141_n

    10. Dorcas Creates graphic art celebrates sisterhood, and the many shades of women, making their products the perfect gift for her


    11. Mochi is the creation of visual artist and animator Nyanzi D, and is a series based on contemporary women and vintage pop art

    Nyanza D tumblr_inline_nz6czaClY51r8vd0p_500

    12. Streetwear brand Meen keeps its finger on the pulse of young fashion, fusing it with touches of African influences

    Meen clothing IMG_0358

    13. For the vintage lovers, Hand Me Down Glam has been saving gorgeous seasonal jummpers and more glam pieces

    Handmedownglam image5

    14. From the identical twin chefs who are currently crowdfunding to open their own vegan cafe, Twinz Cupcakes will be serving up delicious treats for the day and to take homecupcakes d2678e27bc461429945a8564ab80a8f2--dwarf-rosette

    15. Line & Honey was launched as a stress-reliever while the founder was completing her post-graduate thesis, and now the brand continues to illustrate versatile zip pouches with images of strong, beautiful women

    line and honey

    16. Biloko is an ethical and sustainable brand that collaborates with Congolese artisans to create beautiful, timeless jewellery pieces

    Biloko 19748857_1711644205515876_2268507513826978131_n

    17. Own Brown was born in Switzerland, and offers women of colour luxurious tone-matched tights, with a lingerie line coming soon


    18. Jacaranda Books is an independent publisher of ethnically, socially & culturally diverse fiction and non-fiction – time to stock up!

    Jacaranda New release Tuesday 3

    19. Boite Luxury makes gift-giving and home storage extraordinary. Whatever goes into one of their boxes becomes even more special.

    Boite box 2

    20. Creative maker Akua Ofosuhene will be running a head scarf and head wrapping workshop, plus selling some of her lovely hand-made crafts

    akua workshop

    21. Betty Vandy, otherwise known as Bettylicious Cooks, an African, Creole and Soul Food chef and blogger will be giving us a Christmas cooking demonstration

    betty workshop

    22. Kids get to make fun and fantastic crafts with the multitalented artist and educator Sarina Mantle

    sarina workshop

    Don’t miss it, we open from 11am to 8 pm at Hanbury Hall, 22 Hanbury Street, London, round the corner from Truman Brewery, Spitalfields market and Brick Lane. Follow us on social: Twitter, Instagram and Facebook.

    hanbury hall image


    Sapelle Collaborates in Christmas PopUp

    B.Creative Xmas Pop Up Flyer AWe love to get out there and present our Christmas gift options, so when we were invited to join a cooperative of like-minded unique independent brands with a Christmas Shopping Pop Up in the lovely, cosy, luscious Hanbury Hall in the heart of London’s Spitalfields/Brick Lane area…we said yes! And so B. Creatives promises to be one of the best unique gift-shopping events in London.

    From 11am until 8pm on Saturday 9th December, 12 specially curated upcoming brands selling natural cosmetics and skincare, vintage and contemporary African-inspired fashion, ethical jewellery, colour-toned hosiery and unique stationery and stocking fillers will host you with drinks, nibbles, music and crafts at Hanbury Hall.

    Mark your diaries: 11am to 8pm, SAturday 9th December, 2017. Spread the word and bring the whole family for a day of rewarding gift-shopping.

    Follow the event on Instagram, Facebook and Eventbrite.

    Q&A with our May 2017 Pop-Up Fatima Kamselem

    From Saturday 27th May to 3rd June, we will be hosting the Pop-up of Nigerian designer Fatima Kamselem’s accessories brand PhatKam. Fatima’s range of accessories is infused with vibrant wax prints that are sourced locally and handmade by her team of skilled craftspeople. Sapelle worked with Fatima to co-design the range that we will be showcasing in the shop. The range includes bags for the stylish woman with a busy lifestyle and a love for unique design.

    Sapelle is excited to work with Fatima because of our commitment to not only showcase African-inspired products, but more importatnly, to source from Africa and work with people who share this commitment. Because of the challenges faced by producers in many African locations, the temptation to outsource production to the Far East or Europe where the road to production is smoother, is often strong. We were drawn to Fatima’s ‘made in Africa’ ethos and were happy to co-design on certain features like the choice of fabrics and functional features.

    fatima mustard tote square


    Linda from our team caught up with Fatima this week to ask her a few questions about her experiences of doing business in Nigeria.

    Q: African Fashion is usually associated with low-quality products. What’s it like to produce in Nigeria and manage to maintain high-quality standards?

    Maintaining high standards for me stems from the passion I have for what I do. When you commit wholeheartedly to something, you don’t allow yourself to cut corners and that is where the quality begins to slip; when people want to cut corners. I think being true to what I do has allowed me to maintain a high standard

    Q: Our customers hear about “Made in Africa” but what is your experience of this practice on the ground? Why is it important for you to produce in Nigeria? What positive and negative experiences have you had when producing in Nigeria?

    The made in Africa movement is one lot of young Africans are hopping on everyday. As someone who is proud of her heritage, I always wanted to showcase that to the world and my products became a perfect avenue to channel all that energy. Producing locally and knowing that I’m directly impacting the lives of locals is one of my main motivations for doing what I do. Like every other entrepreneur, there’s always challenges and my journey hasn’t been any different but those are the moments that make the journey all that more interesting.

    Q: How does your production activity impact lives of Nigerians you employ?

    My employees are people like me who have an affinity for fashion; and are as passionate about Africa as I am. They have the same vision I have for the brand and it gives them the opportunity to hone their own skills and someday have a brand of their own. They would, in turn, hire other people and give as many people as possible a chance to better their lives

    Q: Is it challenging to find quality raw materials for your brand? How do you overcome the challenges?

    Given how famous the traditional African attire is in Nigeria, sourcing raw materials has not been too difficult.

    Q: Few women start their own business. As a woman, how would you describe your journey of entrepreneurship, furthermore in Nigeria?

    Entrepreneurship is challenging anywhere in the world, but even more so here in Nigeria. The business climate is just starting to improve, as the government is realizing the importance of entrepreneurs to the economy. Being a woman, the biggest challenge is the lack of representation but I’ve had a few personal women in my life that have laid the foundation for my journey; and in them, I have always found a helping hand

    Q: When did you realise that you wanted to start your own company?

    I have started several ventures in the past and when I got this idea, it was a natural progression that made sense. I have the opportunity to fuse two things I am very passionate about namely, my African roots and fashion.

    Q: How do you mix African inspirations with the modern’s expectations of your customers?

    People’s tastes change all the time in fashion. Recently, we have been noticing a trend shift all around the world where people are being more and more receptive to African fashion.


    Fabric selection in a market in Lagos




    We’re Popping Up in Celebration of All Things Kenyan

    Pop Up Banner v3I’m thrilled to announce that we’ve just got the dates for our next Pop Up! 8th to 30th November, at 53 Monmouth Street, in the prestigious Seven Dials shopping village near Covent Garden.

    This is the perfect way for us to spend this new season, as we have so much new and exciting stuff to share with our existing and new supporters. And of course we never get enough of hearing your thoughts and feelings about what we’re doing.

    We’re privileged to be working in partnership with Festival for African Fashion and Arts (FAFA), an organisation that’s putting Kenyan talent on the map and presenting vibrant and positive side of Kenya.

    The second organisation we’re working with, Wherever The Need, is organising ‘Festival Kenya’ in honour of Kenya’s 50th anniversary of independence,  a glamourous Gala Dinner at Supernove, London’s most unique Pop Up venue along the Thames.

    The dinner is on Thursday 21st November, and  will showcase the best of Kenya’s arts, fashion and music. It promises to be a truly magical night, brimming with entertainment and culture, and for a great cause.

    We’re told there are a few seats and remaining, so book now while you can, by contacting Wherever The Need at or +44(0)1225 723 673.

    Our Pop Up is timed to run alongside ‘Festival Kenya’, enabling designers participating in the Gala Dinner fashion show, to showcase their pieces for sale in our Pop Up boutique.

    We’re calling the Pop Up, ‘From Kenya with Love’. After the tragic events at Westgate Mall, we find this a fitting time to showcase and celebrate a vibrant, talented and confident culture with so much positivity and love.

    Remember the dates: Friday 8th November to Saturday 30th November for the Pop Up and 21st November for the Gala Dinner (and get your seats now).

    More details about ‘From Kenya with Love’ will follow shortly! Sign up to our Mailing List at to be updated and get the best deals.

    Pop Up Boutique Extended to 4 August!

    Pop Up Home Slide v3

    Sapellé’s Pop Up Boutique will extend until Sunday 4th August, giving new shoppers and existing customers a little longer to come and experience the range within a boutique setting.

    Craft Central have agreed for us to use their beautiful space for another week and we’re thrilled because we’re having a great time meeting new and existing customers and presenting something not seen on the high street. The response has been overwhelmingly positive; we’ve already learned a lot about what the Sapellé woman looks for in a stylish quality garment, accessory or décor piece.

    And there isn’t one thing – your tastes and preferences are wide and varied. But if there’s one thing that’s common, it’s that you love the vibrance and the uniqueness of the prints, the relevance and currency of the cuts so that you can wear our pieces comfortably to work and look great.

    And the learning experience continues into next week!

    So if you haven’t already come to see us, please do. We’d love to chat, hear more about you and answer any questions you’ve got.

    Note: The Pop Up Boutique will be closed on Monday 29 and Tuesday 30 July, re-opening at 11am on Wednesday 31 July. We’re open until 6:30 pm daily except Sundays.